Esigodzini lesinoshukumo semculo waseNingizimu Afrika, kuye kwavela litjaba lelisha lekuhloma kabusha likusasa lemculo wekudansa: Dance Afrika, ilebula yemculo yaseNingizimu Afrika lenekusasa, leyasungulwa ngemavi emculo Julian Green kanye naLesedi Moselane. Ngenhloso yekutfola, kutfutfukisa, nekutfumela italenta yemculo wekudansa wasekhaya esigodzini semhlaba, iDance Afrika ingaphezu kwelebula nje—ngumnyakazo losebentisa bulwepheshe besimanje kute utfutfukise tindzaba tase-Afrika nekunika emaciko emandla. Kusukela ngoJulayi 2025, lesi sikhungo lesisungulwako sesenta tagadzi, siniketa indlela lensha yekulawula emaciko, kutfumela umculo, nekufinyelela emhlabeni wonkhe, sibeka iNingizimu Afrika njengesikhungo semandla esigodzini semculo wekudansa wemhlaba.
Umbono Wekwenta Umthelela Emhlabeni Wonkhe
Inhloso lenkhulu yeDance Afrika kutfombisa umculo wekudansa waseNingizimu Afrika lowetfusi kakhulu emhlabeni, njengobe kuchazwe ngumsunguli Julian Green: “Sitfombisa umculo wekudansa waseNingizimu Afrika lowetfusi kakhulu emhlabeni.” Lombono utsekelwe ekukholweni kwekutsi umsindvo lowekhethekile waseNingizimu Afrika, ikakhulukati tindzaba letifana ne-Amapiano, Afro-house, kanye ne-electronic 3-step, tinemandla langekasetjentiswa ekubamba bantfu beminye imiphakatsi. Ngekutfohlisa tindzaba tase-Afrika netindlela tesimanje tekutfumela, iDance Afrika yakha lubunikati lwendzaba lelwakha umsindvo lomhlaba wonkhe kodvwa luhlezi lutfembekile etimpandzeni talo temasiko.
Indlela yelebula iyekhethekile ekugcizeleleni kwayo ekutfutfukisweni kwemaciko kwesikhatsi lesidze. Ngokungafani nalabula lamatiko letivame kugcizelela impumelelo yesikhatsi lesifitfane yekuhweba, iDance Afrika itsala imali ekukhuleni kwetalenta ngekuniketa kucocisana, kufinyelela ematfubeleni ekutfumela lawetfusi, kanye netindlela tekumaketha emhlabeni wonkhe. Lendlela lehlanganisako yakhelwe kucinisekisa kutsi emaciko afinyelela impumelelo lehlala isikhatsi lesidze, ekhaya nasezinye tindzawo temhlaba.
Bulwepheshe Njengesikhuthazi
Umnyombo wemasu eDance Afrika kusetjentiswa kwayo bulwepheshe lobusungulwako. Ilebula isebentisa emapulatifomu wedijithali afana ne-Spotify, Apple Music, kanye nemidziya yetemnotfo kute ikhuthate emaciko ayo, kucinisetisa kutsi umculo wawo ufinyelela bantfu bemhlaba wonkhe. Ngesibonelo, kusebentisana kwelebula nesikhungo sekusakata umculo se-Spotify kuhambisana nekukhetfwa kwemtfumeli waseNingizimu Afrika kanye na-DJ Thakzin njengemaciko we-RADAR waseNingizimu Afrika wango-2025, lokuwubufakazi bemandla ayo ekukhomba nekuphakamisa italenta ngekusebentisa lwati lolutsatfwe ngekwahlaziywa kwekusakata. Lokwahlaziywa kusita iDance Afrika kutsi icondze lokuthandvwa ngulabacongo umculo, ilungise emasu ekukhulula, nekulemba timakethe teminye imiphakatsi ngekwetfusa.
Ngaphezu kwaloko, iDance Afrika yamukela ematfubeleni ekutfumela lametfusi, kufaka ekhatsi isoftware yekwakha umculo leyentiswa yi-AI kanye netitjhi tasebenzi temsindvo wedijithali (DAWs), kute itfutfukise indlela yekwakha. Noko labanye ebantfwini bemculo betsatseka ngetindzaba te-AI emculweni, njengobe kuchazwe ngumcondzisi webulwepheshe waseZimbabwe Babusi Nyoni ngesikhatsi semcimbi we-Soundboard we-Spotify, iDance Afrika ibona loku njengesitfubeleni sekutfohlisa umculo kunekutsi sithathe indawo yako. Ngekunika emaciko kufinyelela kuleto titfubeleni tebulwepheshe, ilebula inika emaciko emandla ekutsi alinge tindzaba letintsha nekuphokophela timida temsindvo, njengobe kuboniswe ngemaciko afana na-Thakzin, lowasungula luhlobo lwe-electronic 3-step.
Emapulatifomu emidziya yetemnotfo afana ne-TikTok nawo adlala indzima lebalulekile emasini eDance Afrika. Emva kwesivumelwano se-TikTok ne-Southern African Music Rights Organisation (SAMRO) sekukhokha emaciko aseNingizimu Afrika emaroyalti, njengobe kugcizelelwe ekuposweni kwango-2021 ngu-@niqita11 ku-X, iDance Afrika ikhuthata emaciko ayo kutsi abambe iqhaza kulesi sikhungo kute akhuphule kubonakala. Ngekudala lokunjalo lokusakateka kakhulu nekusebenta kanye naletinye tindzaba letinemandla, emaciko angakhuphula kufinyelela kwawo, aguqule tindzaba tasekhaya tibe yitindzaba letisusa umdlandla emhlabeni wonkhe.
Kunika Emandla Lusukulwane Lolulandzelako
Kutibopha kweDance Afrika ekutfutfukisweni kwemaciko kwehluleka ngale kwebulwepheshe. Ilebula iniketa tinkhundla temfundvo, tikolo temaciko etitfusi, kanye nemathuba ekwakha linethiwekhi kute inike emaciko emakhono ladzingekako ekuphatsa indzaba yemculo yesimanje. Leto tinhlelo tihlanganisa konkhe kusukela ekutfumeleni umculo kanye nekuzihlanganisa nemakethe kuya ekulawulweni kwezimali kanye nekuya ematfwaleni wemhlaba. Ngekukhuthata indzawo lesekelako, iDance Afrika icinisekisa kutsi emaciko ayo angekhe atfutfukele emculweni nje kuphela kodvwa nasebuntfwini bemakethe.
Luhlu lwelebula luhlanganisa tinhlanhla letisakhula letifana na-Thakzin, lowemsindvo wakhe we-3-step losungulwako sewuthole kuncanyelwa kwemhlaba, kanye netalenta letinye letisakhula letilungele kungenela timakethe temhlaba. Kugcizelela kweDance Afrika etindzabeni letifana ne-Amapiano, leye yabona kutfutfuka lokumangalisako ngo-2025, kuhambisana nendzaba lephakeme yemculo waseNingizimu Afrika lowutfola kuncanyelwa emhlabeni wonkhe. Tincitelo letifana ne-Cape Town International Jazz Festival kanye ne-Ultra South Africa, letehlanganisa emaciko afana na-Black Coffee kanye na-Kelvin Momo, tigcizelela kutfutfumala kwemhlaba kwetindzaba taseNingizimu Afrika, kanti iDance Afrika isebentisa lesi sikhuthalo.
Tinselelo kanye Nemathuba
Nangona kunendlela yayo letfula phambili, iDance Afrika isebenza endzaweni lenetinselelo. Kuposa kwakamuva ngu-@MzansiMagazin ku-X kwaveza kutsi emaciko amaninji aseNingizimu Afrika, labangetiko kanye nalabatsiwo, bafumana imali lengaphasi kwe-R10,000 ngenyanga, lokugcizelela tinselelo tetimali ngaphakatsi kwembona yemculo. IDance Afrika ihlose kulungisa loku ngekucinisekisa timvumelwano temaroyalti letitfusi kanye nekutfolakala kwetindlela letintsha temali, letifana nelayisense yekuhlanganisa yetifilimu kanye nemidlalo yevidiyo, letisenta kahle kakhulu esikhatsini sedijithali.
Ngaphezu kwaloko, ilebula iphumelela etinselelo temitfombo yetindzaba yedijithali lelishintjako, njengobe kuchazwe kuMbiko Wetindzaba Tedijithali weReuters Institute wango-2025. Bantfu baseNingizimu Afrika baya ngekwandzisa kusetjentiswa kwemapulatifomu emidziya yetemnotfo yekucala kute batfole tindzaba nekutfolwa kwekuhambisana, ngekukhetsa lokunjalo lokufitfane, lokubukekako. Kusetjentiswa kwemasu eDance Afrika kwemapulatifomu afana ne-Instagram kanye ne-YouTube kuhambisana nalendzaba, lokwenta ilebula ikhone kuhlanganyela nebantfu labancane ngekwetfusa.
Likusasa Lelibukekako Lemculo Wekudansa waseNingizimu Afrika
Nangona iDance Afrika itfula ekukhuleni, umthelela wayo embomvini yemculo waseNingizimu Afrika awukhonakali kuphikwa. Ngekutfohlisa lubunikati lwetemasiko kanye nebutsasha bebulwepheshe, ilebula ayigcini nje ngkuphakamisa emaciko ngalowo nalowo kodvwa ikwenta kabusha indlela umculo wase-Afrika lobukwa ngayo emhlabeni wonkhe. Kutibopha kwayo ekutfutfukisweni kwekonkhe, njengobe kugcizelelwe ngesikhatsi sencitelo ye-Soundboard ye-Spotify, kucinisekisa kutsi emavi lasemaciko ahlukahlukene, kuhlanganise lawo wemaciko wesifazane kanye nemiphakatsi lelingakamelwa kahle, aphakanyiswe.
Uma sibheka phambili, iDance Afrika ihlela kwandzisa kufinyelela kwayo ngekusebentisana neminye imiphakatsi kanye netincitelo, yakhela phezu kwempumelelo yetincitelo letifana ne-Milk + Cookies Music Week South Africa, leye yabukisa emaciko afana na-Uncle Waffles kanye na-DBN Gogo. Ngekukhuthata linethiwekhi yemhlaba yemaciko kanye nekusebentisa bulwepheshe kute buvaleke tinhlelo tesikhala, iDance Afrika ibeka indlela yesikhatsi lesitsha semculo wekudansa waseNingizimu Afrika.
Enkhatsini lapho umculo uluchukulume lwenkhulu lwelubunikati kanye nekucinisa, iDance Afrika imele njengesibane sebutsasha kanye nethemba. Njengobe itfula ekusebentiseni bulwepheshe kute inike emaciko emandla, ilebula ayigcini nje ngkubumba likusasa lemculo wekudansa—ikwenta kabusha kutsi kusho kutsini kuba ngumculi waseNingizimu Afrika ngo-2025.
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